PAID ADS FOR THE TRADES
Fueling growth
from the ground up.
We run the ads and build the sites. Meta and Google campaigns plus conversion-focused websites, built specifically for trade contractors across Canada.
3
Active
$2,400
Spend
3.2x
ROAS
Illustrative portal preview — your real numbers appear once campaigns go live.
Campaigns Launched
Tracked live in your portal
Ad Spend Managed
Full transparency on every dollar
Average ROAS
Reported honestly, no vanity metrics
WHAT WE DO
Two ways we fuel your growth.
Run ads to an existing site, or let us build one that actually converts. Most clients do both — the ads bring the traffic, the site closes the lead. Both are built specifically for construction and roofing.
Paid Ads Management
Meta & Google campaigns engineered to reach homeowners ready to hire.
Best for trades who have capacity to take more jobs this month.
- Full campaign buildout & creative
- Call tracking & lead capture
- Weekly optimization sprints
- Transparent monthly reporting
BUILT FOR THE TRADES
Construction: Bid-ready project leads in your service area
Roofing: Storm & inspection request funnels
Custom Website Building
Conversion-focused sites that turn ad clicks into booked calls.
Best for trades whose current site isn't turning visitors into calls.
- Fast, mobile-first build
- Built to convert ad traffic
- Lead forms & call tracking wired in
- Live within 14 days
BUILT FOR THE TRADES
Construction: Project gallery + quote request pages
Roofing: Storm-damage landing pages that capture inspections
HOW WE WORK
Three steps to unstoppable growth
Audit
We map the gaps in your current lead flow.
- Full account & funnel teardown
- Competitor ad landscape review
- Conversion tracking audit
- 30-minute findings call
Launch
We build campaigns engineered for trade leads.
- Meta & Google campaign buildout
- Ad creative + landing pages + sites
- Call tracking & lead capture
- Live within 7 days
Scale
We optimize toward profitable growth.
- Weekly optimization sprints
- Cost-per-lead reduction focus
- Transparent monthly reporting
- Budget scaling when ROAS holds
WHY EMPIRE TRADES ADS
Trust built into how we work.
No fake reviews, no inflated stats, no logo walls. Just four commitments that shape every engagement.
Transparent reporting
A live dashboard and plain-English monthly reports. No vanity metrics, no hidden numbers — you see exactly where every dollar goes.
No long-term contracts
Month-to-month engagements. We earn your business with results every month, not a piece of paper locking you in.
You own everything
Your ad accounts, your creative, your website, your domain. If we ever part ways, you keep all of it — no holdbacks.
Built for the trades
We understand build cycles, seasonal demand, and the difference between a tire-kicker and a real job. No generalist playbook.
SERVICE PACKAGES
Pick the engagement that fits where you are.
Transparent scope, no long-term contracts. Pricing is tailored to your market and budget — we'll nail it down on the call.
Launch
Get ads live and leads flowing.
- Meta or Google campaign buildout
- Ad creative + landing page
- Call tracking & lead capture
- Monthly performance report
Growth
Ads + a site built to convert.
- Everything in Launch
- Conversion-focused website build
- Meta + Google both managed
- Weekly optimization sprints
- Live dashboard access
Scale
Full-service growth for busy crews.
- Everything in Growth
- Multi-market campaign scaling
- Funnel & creative testing program
- Dedicated account manager
- Quarterly strategy reviews
INDUSTRIES WE SERVE
Built for the trades, not a generalist agency copy.
Construction & Framing
- Target project-ready homeowners in your service area
- Bid form leads, not window shoppers
- Seasonal budget pacing around build cycles
Plumbing & Mechanical
- Emergency-service call campaigns
- Geofenced radius around your trucks
- Service ticket leads within 24 hours
HVAC & Climate
- Seasonal install & maintenance pushes
- Smart thermostat upgrade targeting
- Recurring maintenance plan funnels
Roofing & Exteriors
- Storm & hail damage lead campaigns
- Inspection request funnels
- Insurance-claim-ready lead capture
Questions before the call
We work with trade businesses spending $1,000/month and up. Below that, there isn't enough data to optimize reliably. On our call we'll recommend a realistic starting budget for your trade and market.
Campaigns go live within 7 days of onboarding. You'll typically see your first leads in the first week of live spend, though profitable scale usually takes 30–60 days of optimization.
We work directly with trade business owners. If you run an agency, we're happy to refer you to partners — but our focus is the trades themselves.
We come from the trades. We understand your build cycles, seasonal demand, and the difference between a lead and a real job. You get a live dashboard, transparent reporting, and no long-term contracts locking you in.
Yes. Everything is built in accounts you own and control — your Meta Business Manager, your Google Ads account, your creative. If we ever part ways, you keep it all.
Both. We build fast, mobile-first websites engineered to convert ad traffic into calls and form leads — and we run the Meta and Google campaigns that send traffic to them. You can use either service on its own, but most clients do both.
First 7 days live — or you don't pay for the build.
We're so confident in our launch process that if your campaigns aren't live within 7 days, the build is on us. No lock-in contract, no retainers to start, and you own everything we build. Trades work on trust — so do we.
Ready to grow?
Book a free strategy call. No pressure, no contract — just a plan.